Project Overview

As Creative Director for Torah Sisters Magazine, Issue 22 (January/February 2025), I led the strategic visual direction and editorial design of a multi-page publication focused on practical daily rhythms, productivity, and faith-centered living for women who love Yeshua.

This issue blends spiritual encouragement with actionable lifestyle content, including articles on organizing daily life, developing consistent habits, and creating meaningful Sabbath rhythms. The publication was designed to provide both inspiration and practical tools that readers can apply in their everyday routines.

My Role

Creative Direction & Graphic Design

• Led the overall visual direction and layout system for the publication
• Organized and structured multi-author content into a clear and functional editorial flow
• Designed all page layouts including feature articles, recipes, calendars, and resource sections
• Maintained brand consistency across all sections of the magazine
• Developed typography systems and visual hierarchy for readability and usability
• Prepared all files for print-ready production

Design Approach

This issue required a design approach focused on clarity, usability, and practical application. The goal was to support readers in easily navigating content that blends encouragement with actionable guidance.

Key design considerations included:

• Creating a clear information hierarchy to support both reading and quick-reference content
• Designing structured layouts for a variety of content types, including articles, recipes, and calendars
• Enhancing readability through typography, spacing, and consistent layout patterns
• Supporting content focused on productivity, organization, and daily rhythms
• Organizing content to guide readers toward both inspiration and practical implementation

Key Strengths Demonstrated

This project highlights a range of capabilities that extend beyond traditional magazine design, including:

• Creative Direction for content-driven publications
• Editorial design and layout systems
• Content organization and information hierarchy
• Content strategy for multi-section publications
• Visual storytelling and brand consistency
• Reader experience and UX-informed content design
• Multi-contributor content integration
• Print design and production-ready layouts

Results & Value

The final publication delivers a clear, structured, and practical reader experience that supports both encouragement and action. By organizing diverse content into a cohesive and easy-to-follow format, the magazine becomes more accessible, engaging, and effective in helping readers apply what they learn in their daily lives.

This approach ensures that content is not only visually engaging, but strategically structured to improve clarity, usability, and audience connection across multiple content formats.

Future Application of This Work

This project demonstrates my ability to design content-driven experiences that prioritize usability, structure, and real-world application. These same principles apply to a wide range of modern design needs, including:

• Brand and marketing campaigns
• Website and UX content design
• Content strategy and digital platforms
• Educational and informational materials
• Audience-focused content systems

This work reflects my ability to transform complex content into clear, structured, and actionable experiences that support both understanding and everyday use.

In this Issue

Publisher & Editor

Amy Kay Guenther | TorahSisters.com

Creative Director & Graphic Designer

Crystal Calhoun | Made to be Unique

Contributors

Anne Elliott | HomeschoolingTorah.com
Tina Fallstead | TheWayofLifeNorthwest.org
Raquel Hiller | womenlivingtorah.com
Hannah Vogel | youranointedhome.com
Jenna Campau | flourish365soap.etsy.com
Taylor Richards | LandofHoneyblog.blogspot.com
Christine Miller | alittleperspective.com
Rachel Henderson
Jan Davis

Activities, Recipes and Posters

P12 Homemade Bookmarks
P21 Your word is a lamp to my feet… Psa 119:105
P22 Your word I have hidden in my heart… Psa 119:11
P23 January Moon Calendar
P24 February Moon Calendar
P25 Torah Portions
P26 Recipe: Frittata
P27 Recipe: Carrot Cake Overnight Oats
P28 Recipe: Greek Yogurt with Lemon Curd and Granola
P29 Recipe: Rice, Eggs, and Cheese Bake

Articles

P06 Ask the Torah Sisters -What does your fellowship do for the children or teens?
P08 You’re Never Too Old To Learn Something New
P10 How to Organize Your Week to Be More Productive
P16 Do You Read Your Bible Every Day?
P30 From Consumer to Contributor
P32 Winter Virtual Fellowship Ideas
P36 How to Have a Restful Sabbath with Toddlers
P40 How the Proverbs 31 Woman Prepared
P46 Loving Things to Do at Red Lights
P48 Five Ways to Honor Shabbat

Featured on Cover

Make-Ahead Sabbath Breakfast Recipes
Winter Virtual Fellowship Ideas
How the Proverbs 31 Woman Prepared
Five Ways to Honor Shabbat
Do You Read Your Bible Every Day?